A £350 million deal is set to breathe new life into the troubled and long-awaited regeneration of Anglia Square in Norwich.
Aviva Capital Partners (ACP) and Norwich City Council (NCC) have agreed a landmark investment partnership for the wholesale redevelopment of the site of the former 1960s shopping centre.
The partnership will take on the redevelopment of the 11-acre site of a 1960s former shopping centre, delivering 1,100 new homes.
A £34m grant from Homes England kick-started the redevelopment by enabling NCC to acquire the site in December 2024. Demolition and remediation will commence imminently.
The investment could create more than 3,500 jobs in one of the country’s most deprived areas, just 15 minutes’ walk from Norwich city centre.
The site, which has been partially empty since Her Majesty’s Stationery Office left Sovereign House in 1996, will also become home to new leisure and retail spaces and community facilities.
Cllr Mike Stonard, leader of Norwich City Council, said: “I believe our partnership with Aviva, which has called Norwich home since 1792, will come to be seen as an historical partnership in one of England’s most historic cities.
“The partnership will turbo charge the city’s economy and support our ambition to make Norwich one of England’s finest and fairest cities.”
Ben Luckett, chair of Aviva Capital Partners and a Norwich community ambassador, said: “Aviva is proud to be making such a major investment in Norwich, a city which has been our home for over 200 years.
“This vital regeneration project will bring significant economic and social benefits, helping Norwich get ready for the future. By working with Norwich City Council and Homes England, this will be a development the city can be proud of.
“We’re already proudly taking action to help build financial resilience and employment prospects across Norwich, as well as supporting communities and sustainability projects. Our role in the regeneration of Anglia Square is the next step in our historic partnership with the Fine City.”
A planning application to create a box park with temporary shops and food stalls at the site has been submitted, giving existing traders spaces while redevelopment takes place.
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