Amazon is proposing to close 14 Amazon Fresh stores in the UK, converting five of these locations to the Whole Foods Market brand.
This decision follows a thorough evaluation of business operations and the significant growth opportunities in online delivery.
The closures include stores in West London, Hounslow, Notting Hill Gate, Wembley, and White City, with Richmond and Ealing having previously closed. Amazon aims to redeploy affected employees where possible.
The shift is part of Amazon’s broader strategy to enhance its online grocery delivery services, responding to strong customer demand. By early next year, Amazon plans to more than double the number of UK Prime members with access to three or more online grocery delivery options through partnerships with Morrisons, Iceland, Co-op, and Gopuff. This expansion will allow over 80 per cent of UK Prime members to shop with at least one grocery partner.
Amazon’s partnership with Gopuff will enable ultra-fast 15-minute grocery deliveries across the UK. The company is also introducing perishable groceries with Same-Day Delivery, offering fresh produce, dairy, meat, and more alongside everyday essentials.
In addition to expanding online services, Amazon is investing in the Whole Foods Market brand, known for its natural and organic foods. The conversion of Amazon Fresh locations to Whole Foods Market stores will increase the number of these stores in the UK to 12 by the end of 2026. This move aligns with customer preferences for the Whole Foods Market shopping experience.
Amazon’s commitment to the UK includes a planned £40 billion investment over the next three years, creating thousands of full-time jobs, new fulfilment centres, and office buildings. This investment underscores Amazon’s dedication to supporting economic growth and providing more convenient and affordable grocery shopping options for UK customers.
© London West (powered by ukpropertyforums.com).
Sign up to receive our weekly free journal, The Forum here.
