Hammersmith & Fulham Council (H&F) is set to deliver more than 250 homes in the heart of White City.

H&F are working with residents on the estate to redevelop the central area between India Way and Canada Way. H&F will not demolish existing social housing on the estate, and no private developers will be involved.

Fifty per cent of the new homes delivered as part of the White City Central project will be affordable, with a mix of social rented and shared ownership homes.

The other half will be available to buy on the open market. The money raised by their sale will help fund the new affordable housing, accessible community facilities and impressive outdoor areas.

The programme is part of H&F’s plans to deliver 3,000 new homes over the next eight years.

 More than 1,000 residents have already shared their ideas for the new-look neighbourhood to reflect local priorities.

“We’re committed to working closely with the community as we deliver the greatest number of genuinely affordable homes in a decade,” said Cllr Andrew Jones, H&F cabinet member for the economy.

“The cornerstone of our Industrial Strategy is to share the prosperity of a booming White City with local residents to ensure that the next generation can also call H&F home.”

The current plans include:

· a large new community hub – set to feature a cafe, teaching kitchen, and workshop

· a new nursery and forest school designed with Randolph Beresford Nursery

· a new community garden

· a new outdoor gym

· a new adventure playground designed with local children

· and improved public realm.


These will all be built in and around Bridget Joyce Square.

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