Stubbings Property Marketing has been appointed by Burnham Waters to provide the sales and marketing support for its luxury retirement village in Essex.

Stubbings’ managing director Helen Todd has taken on a sales and marketing director role for the developer on a consultancy basis, overseeing sales on site, alongside local agents Church & Hawes and Balgores, and managing the overall marketing of the scheme. The wider Stubbings team is also providing PR and SEO support for the development.

Burnham Waters is a luxury retirement scheme for the over 55s in Burnham on Crouch in Essex. The development officially opened in November 2023, with the first homes occupied in March 2024.

The initial phase will deliver a new collection of 103 one, two and three-bedroom retirement bungalows, all forming part of a new village community. As well as new homes, the development will deliver onsite shops and local amenities, a new doctor’s surgery and a host of lifestyle and leisure facilities to include a gym, spa and fitness suite, a tennis court and swimming pool. There will also be a care home, delivered as part of a later phase.

Since the appointment, Stubbings has coordinated and participated in two successful sales events on site and introduced a suite of home buyer incentives. A new Assisted Move service as well as a Recommend a Friend scheme have both been launched, designed to assist purchasers in their home buying journey, while encouraging and rewarding recommendations.

Ian Holloway, project director for Burnham Waters, said: “From the very start, Helen really got to grips with what we are trying to deliver at Burnham Waters. She got stuck-in straight away and immediately, it felt like she was a part of the team here. The advice and expertise that Stubbings has brought to this development has already proved invaluable.

“The whole team’s commitment and enthusiasm is commendable, while their thorough understanding of the new homes market really sets them apart.”

Helen Todd, managing director for Stubbings Property Marketing, said: “We are so excited to be working with the team at Burnham Waters. The homes they are delivering in Burnham on Crouch are truly exceptional. Burnham Waters offers a very rare and very special opportunity for mature purchasers. They can secure a new home that will not only offer them a beautiful place to live, but one that offers total peace of mind for the future, a sense of security and a thriving village community, to become a part of.

“At Stubbings, we offer such a broad range of sales and marketing consultancy to the new homes industry and this instruction is a great opportunity to draw on so many of our skills and services. To have already had a direct impact on the sales rates here and the development’s broader marketing and communications has been incredibly rewarding.”


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