Leaders Romans Group (LRG) has been instructed to manage and maintain 100-plus BTR homes at a suburban development near Wokingham.
Buckler’s Park, Legal & General’s mixed-use scheme of more than 1,000 homes at the former TRL site at Crowthorne, close to a new country park, is currently being developed by L&G’s housebuilder Cala Homes.
The BTR element of Buckler’s Park is what L&G calls suburban BTR. Its SBTR team appointed LRG which is based close to the site.
Andy Jones, group director corporate & BTR at LRG, said: “We are very pleased to have been appointed to manage this significant number of BTR units. Investment in BTR reached record levels during 2022 and it is no coincidence that this has occurred as BTR expands beyond traditional city apartment units into communities such as this.
“Despite the threat of a recession, the BTR market is set to grow substantially, as the cost-of-living crisis and rising mortgage rates potentially deter would-be first time buyers from stepping on to the property ladder.
“And BTR suburban communities have evolved to meet growing demand. In contrast to traditional BTR, this new iteration focuses on suburban rather than city locations, families rather than young professionals, houses rather than apartments, and typically offers shared outdoor spaces in place of indoor co-living.
“The BTR suburban communities model translates the hugely popular values of traditional BTR into a new context.”
Sue Winterbourne, corporate business success director at LRG, said: “We are delighted to be working on this new community, which represents the BTR suburban community principles coming into fruition.
“I especially look forward to working with L&G SBTR as a partner who has the same high standards in ESG Leaders Romans Group – as both organisations plan to operate at net zero by 2030.”
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