Related Argent is expanding its in-house asset management capabilities with a dedicated build-to-rent (BtR) operations team.
The team will manage its BtR portfolio which comprises over 3,000 rental homes across its developments in King’s Cross, Brent Cross Town and Tottenham Hale. Related Argent’s first rental homes will become available in late Summer 2023 at Author King’s Cross, which is being delivered with joint venture partner, The Olayan Group. It will provide 182 exceptional new BtR apartments and is the first and only purpose-built BtR residential offering within the King’s Cross estate.
Related Argent plans to expand its rental portfolio beyond 3,000 homes in the most well-connected, vibrant locations. Construction is also set to start on BtR homes at Brent Cross Town and Tottenham Hale later this year. The company’s total residential portfolio includes 8,000 sale and rental homes.
The BtR operations team strengthens Related Argent’s existing in-house residential team. The BtR team will deliver the highest standards of resident service, building maintenance and leasing across its developments, and will be responsible for the complete resident experience from concierge and hospitality to property management and resident activities. Related Argent will also draw on the established record of Related Companies, which has over 71,000 homes across the USA. Known for its outstanding customer service, Related Companies has decades of proven experience in the sector.
Residents will benefit from high-quality homes designed by award-winning architects and interior designers. All developments will feature on-site lifestyle and pet-friendly amenities, such as gyms, lounges and communal workspace, providing residents with facilities that support healthy living, work-from-home, entertainment, and relaxation, as well as a 24-hour concierge.
Related Argent’s BtR offering is led by Tom Goodall, partner of Related Argent and head of residential, together with Michael Herrington, director of Build-to-Rent Operations. Michael brings experience from Related Companies where he has overseen the successful operations management of thousands of rental homes across New York City, Boston and Chicago.
Tom Goodall, Related Argent partner and head of residential said, “The strong growth of our residential portfolio continues. Our first homes are now occupied in Tottenham Hale. Our sales launch for the first homes at Brent Cross was one of the most successful launches in London last year and we are now preparing to launch our first flagship BtR development at King’s Cross. We are confident that our focus on creating the best places to live, work and visit will translate to high rental and sales demand for these new homes.”
Michael Herrington, director of Build-to-Rent Operations at Related Argent said: “Across our BtR portfolio our focus will be on delivering high-quality homes with excellent lifestyle amenities and exceptional service delivered by our dedicated in-house team. Our first development, Author King’s Cross, will bring a new residential offer to one of London’s most iconic destinations. Residents can truly live local and enjoy the best of King’s Cross on their doorstep.”
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